Sure I went out to cupcakes, went to Starbucks in Time Square, and caught a Broadway show, but I also sat through some incredibly informative classes on various aspects of blogging, all presented by people for whom I have immense respect.
Y’all. I took notes. It was like college only I cared about the topics and it was way, way cheaper. I wanted to share with you what inspired or enlightened me from the sessions of blogher.
Creative Writing Session: by Rita Arens, Carleen Brice and Jan Sokoloff Harness
First of all, can I just say that I loved this session? I heard a couple of attendees who weren’t thrilled by it, but here’s what I really appreciated: the speakers all treated writing as an art. I think too often bloggers think of blogging as a science (::raises guilty hand::). We need to produce quantitative content, it’s true. But these women reminded me that I should be producing quality as well, and then they gave me some tips on how to do so. This session was fabulously informative to me.
- Look around your house or surroundings for an object that spurs you to tell a story (shoes, a picture, a piece of furniture).
- Writer’s block fix: Go on writing walks. Clear your mind while doing a mindless activity. This will help you get in touch with the story you are trying to tell.
- As an actor does, get “in character” before writing. Remember your motivation and your perspective. Take a moment to put on your writer’s shoes (whatever yours may look like) before blogging.
- What works for you to write, both realistically and optimally? I mean, optimally I would have a secluded, naturally lit, neutral colored office decorated with pictures of my family, with worship music playing softly, a small easy to use laptop, and a ridiculously comfortable chair. O, and endless amounts of time to write. Realistically? A small corner of my bedroom with a pile of laundry calling my name behind me and a thin 1930s door through which I can hear every exchange between DanO and OBaby. O, and I get about an hour a day, if that. Figure out what parts of your optimal writing situation are actually realistic (for me, being alone/secluded, my laptop, worship music and pictures of my family are all possible) and apply those to your situation.
- You may want to delete/remove the first paragraph you write when you sit down. Often this is a “throat clearing” of sorts and is just what you needed to get out before you could really write what you wanted.
- Edit in multiple stages. With each pass, look for a different thing – sentence structure, word choice, etc.
- The best stopping point for your story is actually probably earlier than you think.
- Try things and learn from them. If you write something and no one reacts, fine! You learned what doesn’t engage people, or heck, maybe it was only you who needed to benefit from the writing and sharing of it. Think of writing as an experiment, each piece you share is not the be all, end all; it is a chance to learn.
Edit Your Pictures Session: by Pauline/OHMommy, Amy from The Bitchin’ Wives Club and Ryan Marshall from Pacing the Panic Room
- Don’t take a picture assuming you will edit some aspect of it later. (***I am SO guilty of this!***) Try to solve the problem before taking the picture – lighting, framing, perspective, zoom, etc. (I understand that this does not apply to that zit on my chin. That will always have to be edited out later.)
- Avoid following an editing trend simply because it’s in – vignette, yellowing, crazy white eyes, etc. Only use editing tools and washes if they help your picture tell a better story.
- Photoshop actions. Get some. Use them.
- After applying an action to a picture, use the opacity to fade how intense it is.
- Windows picture editor is free and a fabulous program for editing and organizing your pictures (if you have a PC).
Mindful Monetization Session: (making money on your blog while staying true to yourself and your purpose) by Amy Lupold Bair, Marta Wohrle, Megan Jordan and Micaela Preston
- If you are going to advertise or be part of a marketing campaign, you need to be able to do so while meeting your readers and the businesses needs seamlessly.
- It is best to know where you want to go with your blog – what its purpose is – before approaching companies or beginning advertising collaboration.
- If a company approaches you with an offer of partnership, don’t respond right away. Take a moment to look into the company and see if it’s a good fit for you, your audience, and your blog.
- Have an about page. Include in there that you have a life and an influence outside of the blogging realm as well (companies want to know that).
- As far as the “What is ____________ worth?” question? The answer: Whatever someone is willing to pay for it.
Humor Writing Session: by Jessica Bern, Lizz Winstead and Awesomely Luvvie
- Keep in mind the line between snark and satire. Constant snark gets old, witty and intellectual satire is timeless.
- Will you need to apologize to the person for writing what you did about them when you meet them in person? Then that’s snark.
- Look at what you reference in your writing and how that describes you (reality television references, Italian culture references, poopy diapers and spit up references, for example). Now come up with other creative references that will describe you in the same way but be fresh and funny.
- “The only way we [women bloggers] won’t be ignored is if we don’t ignore each other.” -Lizz Winstead (probably my favorite quote of the conference)
There you have it! Those are pretty much all of the notes I jotted down at the sessions I attended! And look, see? You didn’t even have to get on a plane and pump in a Manhattan hotel for 4 days to learn all that. Lucky you!























wow! thanks for sharing all this! i am taking notes as we speak!
or, i mean as i sit here on your blog pretending we are talking, i am taking notes! :)
Stoke Your Creativity was, by far, my favorite session this year. Okay, so I went to a grand total of 3. Still…
And it turns out, I really wish I’d gone to Mindful Monetization. Thank you for bringing up the key points!
That humor writing panel was the best.
It seriously was. For the second conference in a row, I wanted to bring Jessica home in my pocket.
Awesome, Allison! I was wishing I had been there – now I feel inspired anyway. I love things that inspire me to create. Or to think creatively again. I find creativity is something I have to fight to maintain in the world of a SAHM. But my wheels are turning on a Tuesday. Thanks. =)
Thank you so much! Awesome tips and I’m soaking it all in! Haha. I needed some fresh tips to jump start my creativity too!
This is great Allison! Thanks for taking notes and sharing!
Great notes! I’ve loved reading the recap posts that talk about what people learned. xoxo
And now for the comment that almost singlehandedly took this blog down … I can’t be held responsible for what happens after I hit Submit Comment. I’ll apologize in advance, Allison. ;) …
Lovely recap and all great points, that you certainly take into account here in this space. Really enjoyed seeing you on Saturday. Enjoyed all the laughs and the comment you made about OBaby, “his life goal is to smile at everyone in the world.” I’m still thinking about that one … we can learn a lot from our children.
Thanks so much for sharing!!
Thanks for posting your notes, Allison! It looks like we were in a lot of the same sessions, and I wish I had taken notes as well as you did! It was nice meeting you!
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Great tips, thanks for sharing!
Wow, so much info! Thanks! I just saved this post in my favorites so I can come back and read more…too much to absorb in one sitting. Awesome tips!
BTW, I’m friends with Molly Snyder, she sent me your way! Nice to meet you :-)
This would be really helpful for someone who flew all the way to Blogher and then didn’t actually attend any sessions.
Though I don’t know what kind of a moron would do that.